Semiótica del consumo: una aproximación a la publicidad desde sus signos (Record no. 275875)

000 -LEADER
fixed length control field 01857nam a2200493 i 4500
001 - CONTROL NUMBER
control field DIGUPERCA0089
003 - CONTROL NUMBER IDENTIFIER
control field NyNyDIG
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr |||||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200724s2018 pe ob 000 0 spa d
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1112339119
040 ## - CATALOGING SOURCE
Original cataloging agency DGITA
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency DGITA
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786123181666
Qualifying information eBook
-- ePub
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 6123181661
Qualifying information eBook
-- ePub
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786123181659
Qualifying information eBook
-- pdf
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 6123181653
Qualifying information eBook
-- pdf
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9786123181604
Qualifying information versión impresa
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 6123181602
Qualifying information versión impresa
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Yalán Dongo, Eduardo,
Relator term author.
245 10 - TITLE STATEMENT
Title Semiótica del consumo: una aproximación a la publicidad desde sus signos
264 #1 -
-- Lima
-- Universidad Peruana de Ciencias Aplicadas
-- [2018]
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource. :
Other physical details illustrations.
336 ## -
-- text
-- tx
-- rdacontent
337 ## -
-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
347 ## -
-- text file
-- rdaft
347 ## -
-- EPUB
347 ## -
-- PDF
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
588 0# -
-- Online resource; title from ePub title page (Digitalia, viewed July 28, 2020)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Publicity.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Semiotics in advertising.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication in marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Signs and signboards.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumption (Economics)
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
791 2# -
-- Digitalia (Firm),
-- distributor.
793 0# -
-- Digitalia eBook Collection:
-- Universidad Peruana de Ciencias Aplicadas
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Main entry heading Yalán Dongo, Eduardo.
Title Semiótica del consumo.
Edition Primera edición.
Place, publisher, and date of publication Lima : Universidad Peruana de Ciencias Aplicadas, 2018
International Standard Book Number 9786123181604
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.digitaliapublishing.com/a/59338/
Link text Disponible en Digitalia
910 ## - USER-OPTION DATA (OCLC)
User-option data Premium collection: 2020
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type e-book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Date last seen Price effective from Koha item type
        Colección e-books e-books e-books Acceso a copias ilimitadas a través de Digitalia 2023-01-25 2023-03-15 2023-03-15 e-book