000 | 01527nam a2200445Ii 4500 | ||
---|---|---|---|
001 | DIGEDIUOC075 | ||
003 | NyNyDIG | ||
006 | m o d | ||
007 | cr ||||||||||| | ||
008 | 131201s2008 sp ob 000 0 spa d | ||
020 |
_a9788490295892 _q(eBook) |
||
020 | _z9788497885171 | ||
020 | _z8497885171 | ||
035 | _a(OCoLC)847581360 | ||
040 |
_aDGITA _beng _epn _cDGITA |
||
100 | 1 | _aMatilla, Kathy. | |
245 | 1 | 4 | _aLos modelos de planificación estratégica en la teoría de las relaciones públicas |
250 | _a1. ed. en lengua castellana. | ||
264 | 1 |
_aBarcelona _bEditorial UOC _c2008. |
|
300 |
_a1 online resource (301 pages) : _bill. |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_acomputer _bc _2rdamedia |
||
338 |
_aonline resource _bcr _2rdacarrier |
||
490 | 1 |
_aManuales ; _v100. _aComunicación. |
|
504 | _aIncludes bibliographical references (p. 269-301). | ||
650 | 0 | _aPublic relations. | |
650 | 0 | _aStrategic planning. | |
650 | 0 | _aCommunication. | |
650 | 0 | _aPolitical leadership | |
650 | 0 | _aAdvertising, Political | |
655 | 0 | _aElectronic books. | |
700 | 1 | _aSáez Casas, Albert. | |
791 | 2 |
_aDigitalia (Firm), _edistributor. |
|
830 | 0 | _aComunicación (Editorial UOC) | |
830 | 0 |
_aManuales (Editorial UOC) ; _v100 |
|
793 | 0 |
_gDigitalia eBook Collection: _aUniversitat Oberta de Catalunya. |
|
856 | 4 | 0 |
_uhttp://www.digitaliapublishing.com/a/20413/ _yDisponible en Digitalia |
910 | _aPremium Collection: 2007-2012 | ||
942 | _cE-BOOK | ||
999 |
_c300074 _d300074 |