Biblioteca Universidad de Aysén

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Medición y evaluación de la comunicación

By: Cavaller Reyes, Víctor [author.].
Contributor(s): Carreras i Serra, Lluís de, 1946- [author.].
Material type: materialTypeLabelBookSeries: Manuales (Editorial UOC): 274.; Manuales (Editorial UOC)Comunicación: Publisher: Barcelona Editorial UOC [2014]Edition: Primera edición en formato digital.Description: 1 online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9788490643266; 9788490640036.Subject(s): Mass media -- Ratings and rankings | Digital mediaGenre/Form: Electronic books.DDC classification: 302.23 Online resources: Disponible en Digitalia
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Includes bibliographical references.

Online resource; title from ePub title page (Digitalia, viewed April 9, 2021)