Biblioteca Universidad de Aysén

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Marcas humanas: fundamentos de la publicidad en el siglo XXI

By: Pérez-Latre, Francisco Javier, 1966- [author.].
Material type: materialTypeLabelBookSeries: Manuales (Editorial UOC)Comunicación: 536.Publisher: Barcelona Editorial UOC [2017]Edition: Primera edición en formato digital.Description: 1 online resource.Content type: text Media type: computer Carrier type: online resourceISBN: 9788491800095; 9788491800101.Subject(s): Marketing | Advertising | Communication | Social networksGenre/Form: Electronic books.DDC classification: 658.8 Online resources: Disponible en Digitalia
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Includes bibliographical references.

Online resource; title from PDF title page (Digitalia, viewed March 24, 2022)