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La publicidad y los medios: ensayos de introducción a la publicidad

By: Pérez-Latre, Francisco Javier, 1966- [author.].
Material type: materialTypeLabelBookSeries: Comunicación (Pamplona, Spain): Publisher: Pamplona, España EUNSA, Ediciones Universidad de Navarra [2015]Description: 1 online resource.Content type: text Media type: computer Carrier type: online resourceOther title: Ensayos de introducción a la publicidad.Subject(s): Mass media and publicity | Mass media -- Social aspects | Internet advertisingGenre/Form: Electronic books.Online resources: Disponible en Digitalia
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Includes bibliographical references.

Online resource; title from PDF title page (Digitalia, viewed June 4, 2022)