Biblioteca Universidad de Aysén

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Lenguajes objetuales & posicionamiento: un marco de orden cultural y empresarial para el diseño de objetos

By: Pineda Cruz, Edgar [author.].
Contributor(s): Sánchez Valencia, Mauricio [author.] | Amarilles Ospina, Diego [author.].
Material type: materialTypeLabelBookSeries: Cuadernos de diseño industrial: Publisher: Santa Fe de Bogotá Universidad de Bogotá Jorge Tadeo Lozano 1998Description: 1 online resource : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9789589029091; 9589029094.Other title: Lenguajes objetuales y posicionamiento.Subject(s): Positioning (Advertising) | Semiotics in advertising | Industrial design -- Psychological aspects | Symbolism in advertising | Advertising -- LanguageGenre/Form: Electronic books.Online resources: Disponible en Digitalia
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Includes bibliographical references.

Online resource; title from PDF title page (Digitalia, viewed May 20, 2016)