Marketing cinematográfico: como promocionar una película en el entorno digital (Record no. 311674)

000 -LEADER
fixed length control field 01887nam a2200505Ii 4500
001 - CONTROL NUMBER
control field DIGEDIUOC691
003 - CONTROL NUMBER IDENTIFIER
control field NyNyDIG
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr |||||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170301s2015 sp ob 000 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8491160442
Qualifying information (eBook ;
-- pdf)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8491160477
Qualifying information (eBook ;
-- ePub)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788491160441
Qualifying information (eBook ;
-- pdf)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788491160472
Qualifying information (eBook ;
-- ePub)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 8491160345
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9788491160342
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)974424960
040 ## - CATALOGING SOURCE
Original cataloging agency DGITA
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency DGITA
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 791.430688
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Herbera, Joan,
Relator term author.
245 10 - TITLE STATEMENT
Title Marketing cinematográfico: como promocionar una película en el entorno digital
250 ## - EDITION STATEMENT
Edition statement Primera edición digital.
264 #1 -
-- Barcelona
-- Edtorial UOC
-- [2015]
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource.
336 ## -
-- text
-- txt
-- rdacontent
337 ## -
-- computer
-- c
-- rdamedia
338 ## -
-- online resource
-- cr
-- rdacarrier
490 1# - SERIES STATEMENT
Series statement Comunicación
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
588 0# -
-- Online resource; title from PDF title page (Digitalia, viewed March 3, 2017)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Digital cinematography
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Motion pictures
General subdivision Distribution.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Motion pictures
General subdivision Marketing.
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Linares, Rafael,
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Neira, Elena,
Relator term author,
-- editor.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Print version:
Title Marketing cinematográfico.
Place, publisher, and date of publication Barcelona : Edtorial UOC, 2015
International Standard Book Number 9788491160342
Record control number (OCoLC)935113754
791 2# -
-- Digitalia (Firm),
-- distributor.
793 0# -
-- Digitalia eBook Collection:
-- Universitat Oberta de Catalunya.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Manuales (Editorial UOC) ;
Volume number/sequential designation 394
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Manuales (Editorial UOC).
Name of part/section of a work Comunicación.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.digitaliapublishing.com/a/43892/
Link text Disponible en Digitalia
910 ## - USER-OPTION DATA (OCLC)
User-option data Premium collection: 2017
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type e-book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Date last seen Price effective from Koha item type
        Colección e-books e-books e-books Acceso a copias ilimitadas a través de Digitalia 2023-01-25 2024-03-28 2024-03-28 e-book